Get started using Instagram to market your business. Learn how to choose the right photos, filters, and hashtags to sell your product and build your online brand.
English | 1 hr | Video: 720p
Get up and running quickly with Instagram, the popular photo-sharing social network. Staff instructor Garrick Chow begins by showing how to find and follow other users and topics of interest. Next, Garrick explains how to take and post your own pictures, shoot videos, and process your images using the many Instagram filters, as well as add captions and hashtags to your posts. He offers tips for building your network and developing a community of followers. Plus, learn how to build Instagram stories—a sequence of photos and videos that expire after a day—and message other users.
Interested in marketing your product or service on Instagram? Join Anson Alexander as he acquaints you with key features and digital marketing strategies that can help you boost your sales and online presence using the popular social platform. Anson demonstrates how to use built-in Instagram tools for businesses, brainstorm content ideas, and develop a posting schedule based on the activity of your target market. He shares tips for creating engaging Instagram stories, using hashtags and location tagging to aid discovery, and leveraging Instagram Insights to review statistics and metrics regarding your posts. Plus, he provides insider tips and secrets that can help you navigate the Instagram community like a pro.